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This site s-doc.nicereply.com states the following, "We have created our own version of this app to demonstrate the powers of our API read the blogpost." We noticed that the webpage also said " Our smiley is a small, standalone PHP application made for inserting new ratings into Nicereply." It also stated " It is intended to be copied via SFTP onto your server, where visitors of your site can access it and rate your helpdesk team. So your customers dont need to leave your server to rate your agents rating links inside emails will contain your domain name."